Here are four tried and true signs that your copy is top quality – and how to manage it more accurately and efficiently.
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Membership-based organizations strive to engage with their members as a means to deliver value and strengthen the bonds they have with their constituents.
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Halmyre as a company spends a good portion of time with clients working on issues related to brand: experience, awareness, engagement, activation, conversions and more.
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Branding a marketing company: a case study for all
Launching or relaunching a brand, product or service requires a particular type of brand work, involving choosing a name. This has struck me over my career as the most pressure-filled and complex aspect of the brand puzzle.
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The handful of companies that dominate online advertising have come under intense scrutiny lately — and rightly so. But here is one program you can feel good about and that too few organizations are taking advantage of.
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